Public Figure Profiles

Jose Antonio Primo de Rivera

José Antonio Primo de Rivera y Sáenz de Heredia, 1st Duke of Primo de Rivera, 3rd Marquess of Estella (24 April 1903 – 20 November 1936), often referred to simply as José Antonio, was a Spanish politician who founded the falangist Falange Española ("Spanish Phalanx"), later Falange Española de las JONS.

The eldest son of General Miguel Primo de Rivera, who governed Spain as dictator from 1923 to 1930, Primo de Rivera worked as a lawyer before entering politics, an enterprise he initially engaged into vowing to defend his deceased father's memory. He founded Falange Española in October 1933, shortly before the 1933 general election, in which he was elected member of the Republican Cortes, running as a candidate. He assumed the role of messianic leader and charged himself with the task of saving Spain in founding a Fascist party, but he encountered difficulties widening his support base during his whole political life.In 1936, he endorsed the Spanish nationalist military coup against the republic that led to a civil war that he later tried to stop. Imprisoned before the start of the war, he was accused of conspiracy and military rebellion against the government of the Second Spanish Republic and was sentenced to death and executed during the first months of the war.

In life, he held the nobiliary title of 3rd Marquess of Estella, Grandee of Spain. In 1948, he was posthumously bestowed the title of Duke of Primo de Rivera, which was subsequently passed to his brother Miguel. The image of José Antonio was revered during the war by the Nationalist faction, and after the establishment of Francoist Spain, he was regarded as a martyr, his figure being a tool of the Francoist propaganda apparatus. The inscription of "José Antonio ¡Presente!" could be found in many churches all across Spain.

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Some of their strengths

Jose Antonio Primo de Rivera has many admirable traits.

Based on spiritual traditions from around the world, they are someone who can be described as Intuitive, Generous, Strong, Sensual, Artistic, Smart, and Kind.

Strong and Diligent

According to Mysticism’s Astrology tradition, Jose Antonio Primo de Rivera is someone who is a strong, diligent, and trustworthy person who approaches life with honesty and perseverance, but who is also physical, sensual, and artistic. A person who is known for being a good partner.

Adventurous and Free

Based on Daoism’s Ba-Zi or ‘Chinese Zodiac’ tradition, people who know Jose Antonio Primo de Rivera well know them as someone who can be talented, wayward and free, like a big river or the ocean.

Courteous and Easygoing

According to Hinduism’s Jyotisha or ‘Vedic Astrology’ tradition, many would also describe Jose Antonio Primo de Rivera as someone who is polite, modest, and diplomatic.

A person who tends to be socially popular, who loves intellectual or creative activities, who has a talent for communicating with and understanding the needs of others, and who seems to have a knack for getting recognized for their efforts.

Emotionally Intelligent and Intuitive

Based on the Mayan Tzolk’in or ‘Mayan Astrology’ tradition, Jose Antonio Primo de Rivera is someone who tends to have strong emotional intelligence and intuition, and who can be a catalyst of change for others.

They are also someone who is active, giving, optimistic, and cheerful, and who possesses a charisma that attracts friends and admirers.

Patient and Compassionate

According to Judaism’s Kabbalah tradition, Jose Antonio Primo de Rivera tends to be someone who approaches life with grace and compassion, and who has a powerful and commanding personality. Who can be analytical, patient, and deliberate, avoiding risks and seeking out stability instead.

Some of Jose Antonio Primo de Rivera's challenges

While Jose Antonio Primo de Rivera has many strengths, nobody is perfect. They also have some challenging traits they need to manage.

For example, Jose Antonio Primo de Rivera can be Materialistic, Indecisive, Stubborn, Idle, Unrealistic, Complicated, and Brusque.

Stubborn and Idle

One of Jose Antonio Primo de Rivera's key challenges is that they are someone who can be seen as stubborn and, at times, lazy.

Jose Antonio Primo de Rivera must also exercise caution as they can have difficulty dealing with responsibility, authority, or criticism.

Indecisive and Materialistic

Jose Antonio Primo de Rivera is someone who can be indecisive, indulgent, and materialistic, who can have difficulty focusing on a single career or profession, have difficulty following orders or respecting authority, and who can suffer from "analysis paralysis".

Materialistic and Aggressive

Finally, Jose Antonio Primo de Rivera also can be materialistic, emotional, aggressive, stubborn, inconsistent, and be prone to big temper outbursts.

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