Public Figure Profiles

Charlotte Beers

Charlotte Beers is an American businesswoman and former Under Secretary of State.

Beers was the first female vice-president at the JWT advertising firm, then CEO of Tatham-Laird & Kudner until 1992, and finally CEO of Ogilvy & Mather until 1996. In 1997, Fortune magazine placed her on the cover of their first issue to feature the most powerful women in America, for her achievements in the advertising industry. In 1999, Beers received the "Legend in Leadership Award" from the Chief Executive Leadership Institute of the Yale School of Management.

From October 2001 until March 2003, she worked for the Bush Administration as the Under Secretary for Public Diplomacy and Public Affairs in the aftermath of the 9/11 attacks.In 2002, Beers worked for the U.S. State Department to produce propaganda videos intending to sell a “new” America to Muslims around the world by showing that American Muslims were living happily and freely in post-9/11 America. The $15 million Shared Values Initiative produced five mini-documentaries for television, radio, and print with shared values messages for key Muslim countries. Less than a month after the release of the Shared Values Initiative, the State Department abruptly discontinued it.

Beers attended Baylor University and graduated from the University of Louisiana at Lafayette, then called the University of Southwestern Louisiana, with a bachelor of science in liberal arts.

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Some of their strengths

Charlotte Beers has many admirable traits.

Based on spiritual traditions from around the world, they are someone who can be described as Generous, Energetic, Optimistic, Intelligent, Imaginative, Creative, and Bold.

Bold and Confident

According to Mysticism’s Astrology tradition, Charlotte Beers is someone who is a bold, confident, energetic, and optimistic person, who is able to combine personal warmth and charisma with intelligence. A person who sees life as a journey not a destination.

Soulful and Intuitive

Based on Daoism’s Ba-Zi or ‘Chinese Zodiac’ tradition, people who know Charlotte Beers well know them as someone who can be graceful, romantic, and reserved, like gentle rain.

Optimistic and Frank

According to Hinduism’s Jyotisha or ‘Vedic Astrology’ tradition, many would also describe Charlotte Beers as someone who is optimistic, principled, adventurous, and direct.

A person who isn't shy about expressing their opinions, loves competition, loves learning things themself, who is known for being inventive and original, and who loves being surrounded by friends and loved ones.

Social and Intuitive

Based on the Mayan Tzolk’in or ‘Mayan Astrology’ tradition, Charlotte Beers is someone who values forming deep friendships and relationships, and who has strong intuition and reasoning skills .

They are also someone who is balanced, stable, and energetic, who likes the idea of home and family, and who is very comfortable being the person in charge.

Creative and Leadership-oriented

According to Judaism’s Kabbalah tradition, Charlotte Beers tends to be someone who is a natural leader, with determination, motivational powers, and who takes obligations seriously. Who has charisma, a sense of humor, and who tends to attract attention.

Some of Charlotte Beers's challenges

While Charlotte Beers has many strengths, nobody is perfect. They also have some challenging traits they need to manage.

For example, Charlotte Beers can be Status-seeking, Arrogant, Hypocritical, Self-centered, Impulsive, Careless, and Pushy.

Arrogant and Status-seeking

One of Charlotte Beers's key challenges is that they are someone who can come across as arrogant and status-seeking.

Charlotte Beers must also exercise caution as they can be short-tempered and aggressive.

Pushy and Restless

Charlotte Beers is someone who can be arrogant and bossy, who can have difficulty concentrating and focusing, be unable to separate emotions from business decisions, and who can engage in excessive spending in support of an expensive lifestyle and habits.

Domineering and Stubborn

Finally, Charlotte Beers also can be too rebellious, not respond to criticism well, and be too emotional and extreme about things.

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