Alfred Charles William Harmsworth, 1st Viscount Northcliffe (15 July 1865 – 14 August 1922), was a British newspaper and publishing magnate. As owner of the Daily Mail and the Daily Mirror, he was an early developer of popular journalism, and he exercised vast influence over British popular opinion during the Edwardian era. Lord Beaverbrook said he was "the greatest figure who ever strode down Fleet Street." About the beginning of the 20th century there were increasing attempts to develop popular journalism intended for the working class and tending to emphasize sensational topics. Harmsworth was the main innovator.
Northcliffe had a powerful role during the First World War, especially by criticizing the government regarding the Shell Crisis of 1915. He directed a mission to the new ally, the United States, during 1917, and was director of enemy propaganda during 1918.
His Amalgamated Press employed writers such as Arthur Mee and John Hammerton, and its subsidiary, the Educational Book Company, published The Harmsworth Self-Educator, The Children's Encyclopædia, and Harmsworth's Universal Encyclopaedia. Challenging the dominance in popularity of the "penny dreadfuls" among British children, from the 1890s Harmsworth half-penny periodicals, such as Illustrated Chips, would enjoy a virtual monopoly of comics in the UK until the emergence of DC Thomson comics in the 1930s.
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Some of their strengths
Alfred Harmsworth has many admirable traits.
Based on spiritual traditions from around the world, they are someone who can be described as Loyal, Hardworking, Imaginative, Creative, Compassionate, Honest, and Passionate.
Intuitive and Imaginative
According to Mysticism’s Astrology tradition, Alfred Harmsworth is someone who is a highly intuitive, creative and imaginative person who is very loyal, caring and compassionate to others. A person who is known for being a good partner.
Adventurous and Free
Based on Daoism’s Ba-Zi or ‘Chinese Zodiac’ tradition, people who know Alfred Harmsworth well know them as someone who can be talented, wayward and free, like a big river or the ocean.
Optimistic and Frank
According to Hinduism’s Jyotisha or ‘Vedic Astrology’ tradition, many would also describe Alfred Harmsworth as someone who is optimistic, principled, adventurous, and direct.
A person who isn't shy about expressing their opinions, loves competition, loves learning things themself, who is known for being inventive and original, and who loves being surrounded by friends and loved ones.
Justice-seeking and Insightful
Based on the Mayan Tzolk’in or ‘Mayan Astrology’ tradition, Alfred Harmsworth is someone who tends to be intolerant of unfairness in life, and who has an uncanny ability to reveal the truth in any situation.
They are also someone who is altruistic, tolerant, and sophisticated, and who tends to be a perfectionist who is always working to try and make everything and everyone better.
Traditional and Patient
According to Judaism’s Kabbalah tradition, Alfred Harmsworth tends to be someone who is a patient person that is very emotional, has a very sharp memory, has an ability to understand people, and who tends to be traditional and frugal.
Some of Alfred Harmsworth's challenges
While Alfred Harmsworth has many strengths, nobody is perfect. They also have some challenging traits they need to manage.
For example, Alfred Harmsworth can be Stubborn, Sensitive, Emotional, Standoffish, Short-tempered, Impulsive, and Suspicious.
Emotional and Standoffish
One of Alfred Harmsworth's key challenges is that they are someone who can be emotional and standoffish.
Alfred Harmsworth must also exercise caution as they can have a hard time reconciling wants and needs, and can have difficulty dealing with responsibility, authority, or criticism.
Pushy and Restless
Alfred Harmsworth is someone who can be arrogant and bossy, who can have difficulty concentrating and focusing, be unable to separate emotions from business decisions, and who can engage in excessive spending in support of an expensive lifestyle and habits.
Sensitive and Money-oriented
Finally, Alfred Harmsworth also can have mood swings, be overly sensititive, and be a bit rigid and materialistic.